If you are running out of blog post ideas for your wine blog, this article will help. You will find various wine blog post topic ideas and examples for each.
Let’s dive right in:
1. Wine Reviews
In a wine review, you describe a specific wine and tell your readers whether you think it is worth the cost or not. You can cover several aspects of the wine, such as appearance, aroma, taste, mouthfeel, tannins, and the finish. You can also suggest suitable food pairings.
To set your review apart, take high-quality pictures. You can add a personal touch by showing yourself with the wine.
Examples of wine reviews:
- E. Guigal Côtes du Rhône Rosé 2019, Rhône Valley, France
- Rascal Rose Wine Review
- Silver Oak Cabernet Sauvignon Review
2. Winery Profiles
Winery profiles showcase one specific winery. Where is it located? What’s the winery’s history? What kind of wines do they produce? Which were their best years? What is the price range of their wines?
Again, excellent photography will make a big difference here. In a best-case scenario, you have been to the winery and have shot your own high-quality photos (though that is not necessary by any means).
Examples of winery profiles:
- Domaine du Nival, a leading winery from Quebec, Canada
- Chateau Mouton Rothschild Pauillac
- Chateau Angelus
3. Wine Region Profiles
Wine region profiles showcase not only one winery, but a whole region. What kind of grapes are grown in the region? What are the conditions that make this region’s wines unique? Which ones are the most famous wineries in the region?
Could you recommend a wine tour for wine tourists who are traveling through the region? If you want to go the extra mile, you could even create some kind of wine map of the region.
Examples of wine region profiles:
- Burgundy – A Guide To Burgundy Wines
- Italy’s Wine Regions
- A Primer to Chinese Wine (Regional Guide with Maps)
4. Grape Profiles
With a grape profile, you teach your readers all about one grape variety. What are its characteristics? In which regions is it grown? How do the conditions associated with the various regions influence the properties of the wine produced from that particular grape?
Examples of grape profiles:
- New to wine: grape varieties (1) Sauvignon Blanc
- Petite Sirah Wine Guide | Learn About Petite Sirah
- Nebbiolo Red Wine Guide
5. Secret Wine Tips for Explorers and Treasure Hunters
The secret wine tips category appeals to the explorers within your readers. Do you know the situation when you’re traveling, and you’re looking for a restaurant that’s not a tourist place? You know, these cozy little places where the locals eat and nobody knows about. Give your readers the wine-equivalent of that secret local restaurant.
Hint them that little known but excellent wine about which they can brag to your friends.
Some examples of you can approach this:
- Drinking The Past: The Wines of Zorah, Armenia
- Forgotten Jewels: Reviving Chile’s Old Vine Carignane
- 6 Italian White Wines That Are Hugely Underrated
- 8 Cheap Wines That Absolutely Do Not Suck!
- Lost Treasures in the Sierra Foothills: The Wines of Renaissance Vineyards
6. Wine and Food Pairing
What use has a good wine if you don’t know to which food to enjoy it? Teaching your readers about wine and food pairings solves a real problem for them and makes your wine recommendations more actionable.
There are several ways you can go about this wine blog post category:
a. Wine Pairings With a Specific Cuisine
Teach your readers how to choose the best wine pairings for a specific cuisine:
- Wine And Chinese Food: 7 Delicious Pairings
- Wine With Mexican Food: Starting With The Basics
- Ask a Sommelier: The Best Wine for Thai Food
b. Wine Pairings With a Specific Kind of Food
Teach your readers how to select wine pairings for a specific type of food:
- The Perfect Pairings for Wine with Salad
- 7 Tasty Pairings For Dessert and Wine
- 12 Classic Wine and Cheese Pairings You Must Try
c. Wine Pairings for Specific Dishes
Suggest wine pairings for specific dishes:
- Peking duck and wine pairing – ask Decanter
- 12 Best Wines to Pair with Burgers
- Top Wine Pairings for Lamb
7. Best-of Lists
Best-of lists help your readers to discover the best wines of a certain kind. The best wines from a certain region, the best wines in a certain price range, the best wines from a certain period, the best red wines, the best white wines, best organic wines, or the best wines for a specific occasion.
- The 50 Best Wines of 2019
- Best organic White Wines of 2020
- Best Spanish Red Wines under $20
Teach your readers how to do wine-related things.
Examples for wine-related how-tos:
- The top 6 tips for ordering wine in a restaurant
- How To Tell If A Wine Is Corked
- The Do’s and Don’ts of Storing Wine at Home
- 3 Ways To Decant Wine (Plus, Hyper Decanting!)
9. Wine Buying How-Tos
A subcategory of wine how-tos, wine buying how-tos provide your readers with tips on how-to buy wines.
- Expert Tips On Choosing Dry White Wines
- Value Wines: On Choosing Bold Red Wines Online
- 5 Tips for Buying Collectible Wine
10. Cool Tricks
To shake things up a little, you could occasionally give your wine how-tos a twist and teach your readers cool wine tricks like these:
- The Teabag Method: the new way to chill wine in 3 minutes
- 10 Wine Tips That’ll Make You Sound Like A Badass
11. Basic Wine Knowledge
If your blog is also catering to beginners, then your readers may appreciate articles that cover basic wine knowledge, such as the following:
- 40 Wine Descriptions and What They Really Mean
- 10 Cardinal Rules for Great Wine and Food Pairings
- 3 Traits Of Wine That Age Well
12. Wine and Travel
What’s better than traveling to a foreign country and trying the local wines? Wine travel guides, tips and how-tos can attract many readers, in particular if you focus on famous wine regions where people travel for the wine.
Examples for blog posts around wine and travel:
- A wine lover’s guide to The Peloponnese
- Six great wine tour ideas for 2020
- 15 Tips to Plan the Perfect Wine Tasting Vacation
13. Guides for Buying Wine-related Items and Wine Gadget Reviews
Your wine-enthusiastic audience is probably not only interested in buying wines but also in wine-related items such as wine courses, wine refrigerators or wine classes.
You can help them choose the right ones and earn an affiliate commission in the process. This category of wine blog post can take the form of general guides, or of direct reviews of specific products.
- Guide to Online Wine Courses (Free & Paid)
- Wine Refrigerator Buying Guide
- How to Select a Good Wine Glass
- Does the new Coravin wine preserving screwcap work?
- Wine Gadget Review: Corkcicle
- EuroCave Performance Review
You now have a broad selection of wine blog post ideas to choose from. But please don’t just randomly pick one and go for it. You need to have a well-thought-out content, traffic generation and monetization strategy for your wine blog.
To help you set one up, or to refine your existing wine blog strategy, take a look at my free ultimate guide to the food (and beverage) blog niche.